About Us

A Vision to Redefine Denim

At Wearo, we believe jeans are more than just stitched fabric—they’re a statement of confidence, individuality, and style.

Our mission is simple: to make India more stylish with high-quality denim that blends luxury, comfort, and effortless fashion.

Wearo isn’t just a brand, it’s a movement

Wearo isn’t just a brand, it’s a movement

Wearo isn’t just a brand, it’s a movement

Wearo isn’t just a brand, it’s a movement

Fashion with a Conscience

Sustainability & Ethical Practices

The Faces Behind the Fabric

Our Founder & Team

Our founder, Ashok Moplipra, wanted to build a denim brand that understands the modern woman’s lifestyle. Together with a team of designers, artisans, and denim experts, Wearo is reshaping denim fashion with innovation, quality, and style.

A Message from Our Founder:
"Denim isn’t just about looking good—it’s about feeling powerful. Wearo is my promise to give every woman jeans that make her feel stylish, confident, and unstoppable."

The Evolution of Wearo

Our Heritage

Denim has always been a global fashion icon, and at Wearo, we are taking that legacy forward.

Our jeans combine classic craftsmanship with modern trends and technology to create premium denim that fits today’s lifestyle. From our first collection to now, every design is made to last and inspire.

We’re not just making jeans; we’re building a denim legacy in India.

Fashion with a Conscience

Luxury shouldn’t harm the planet. That’s why Wearo is committed to:

Responsibly sourced materials.

Safe working conditions & fair wages.

In Our packaging – Reducing waste, one step at a time

Sustainable fabrics Fair production Eco-friendly